Euroopan unionin osarahoittama

STOPP aims to STOP the ways that lead to environmental pollution, use of unsustainable virgin fossils, excess use of resources, high levels of generated plastic waste, incineration and landfilling, and climate change. We aim to do this by producing strategies for circular food plastic packaging with Refuse, Reduce, Redesign, Reuse and Recycle approaches. Our goal is to enhance sustainable and circular use of plastic food packaging and decrease the amount of generated waste while reducing the environmental impact. This is achieved via development and implementation of circular strategies together with an extensive network of plastics packaging value chain stakeholders, and citizens and consumers. 

Increased knowledge on the environmental and climate impacts of food packaging systems is a key driver in changing perception of reuse and recycling. We will quantify the effect of littered plastic food packaging on the environment with analysis of different ecosystems, biological organizational levels and key sentinel organisms. This deeper understanding is an important part together with different state-of-the-art and comprehensive enablers and barriers analysis for the technological developments, business strategies and consumer studies done in the project. Our technological approaches for reuse focus on safe and high-performance material development, improving return logistics, and developing consumer-centric communication strategies. For recycling, we will optimize collection systems, create safe food contact polyolefin recyclates, recycle bio-based and smart food packaging, and expand Plastics Recyclers Europe’ RecyClass certification scheme for recyclability.                                                       

Project partners: VTT, National institute of chemistry Slovenia, National institute of Biology Slovenia, 
Partners: HSY, Remondis, Green Delta, Sustainable Innovation, Plastics Recyclers Europe, Eko kumppanit, Pirkanmaan Jätehuolto,Veolia, Braskem, Recircle

Hankkeen kesto
Ulkoinen rahoitus
3 998 452€
Ulkoinen rahoitus, Vaasan yliopiston osuus
496 438€
3 998 452€
Kokonaisbudjetti, Vaasan yliopiston osuus
496 438€
Yksiköt ja ryhmät
Hankkeeseen osallistuvat Vaasan yliopiston toimijat
Markkinointi ja viestintä
Markkinointi- ja kulutustutkimus
Vastuuhenkilö Vaasan yliopistossa
Hanketta koordinoiva organisaatio