| 2026 |
AI in International Marketing: How Digital Service Firms Standardize and Adapt Marketing Across Borders |
Ojala, Arto; Mudiyanse, Thilini; Fraccastoro, Sara; Gabrielsson, Mika |
| 2026 |
Responsible Use of Artificial Intelligence in International Marketing: A Comparative Analysis of Multinational Enterprises |
Lager, Mia-Kristina; Hasan, Rakibul; Ojala, Arto; Li, Yanwen |
| 2025 |
New Space Business |
Ojala, Arto; Baber, William W. |
| 2025 |
Navigating the space frontier: Insights into the current state and future potential of the space economy |
Punnala, Mikko; Punnala, Santeri; Ojala, Arto; Kuusniemi, Heidi |
| 2025 |
Beyond attitude-behaviour debate on sustainable consumption: factors driving sustainable consumption in the fashion industry |
Ali, Tahir; Heiniemi, Henrika Elisabeth; Shahzad, Khuram; Ojala, Arto; Rahman, Saleem ur |