
Many “anti-globalists” think that globalization is a scam. They also question the bliss of free trade. Some have claimed that globalization and unfair competition from foreigners has destroyed jobs at home. Globalization undoubtedly has its losers, but under key firm-specific advantages such as patents, trademark, and brand image the companies become winners?
A new doctoral study from the University of Vaasa reveals under which circumstances the companies can really benefit from globalization and internationalization.
A new doctoral study from the University of Vaasa reveals under which circumstances the companies can really benefit from globalization and internationalization.