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  1. Marketing and Consumption Research

Marketing and Consumption Research

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Hanna Leipämaa-Leskinen Vaasan yliopisto
23.06.2025 Economy

Deceptive practices and online manipulation under scrutiny – Research Council of Finland awards nearly €590,000 to the University of Vaasa’s MisLead project

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Henna Syrjälä - Vaasan yliopiston Vuoden tiedeviestijä 2025
19.03.2025 Insights

Associate Professor Henna Syrjälä awarded the University of Vaasa Science Communication Award

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Roosa-Maaria Malila
25.02.2025 Insights

Good and bad vegetarian food

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Henna Syrjälä, Hanna Leipämaa-Leskinen ja Tiia Alkkiomäki
22.11.2024 Economy

Don't believe everything - Black Friday fast fashion deals put more pressure on consumers

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Noutoruokapakkaukset
17.06.2024 Co-creation

University of Vaasa and VTT lead ambitious partnership to build reusable packaging systems in Finland

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sauna
17.06.2024 Insights

Finnish Sauna – superfood for the soul

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Kyösti Pennanen
16.04.2024 Insights

Values guide the consumption of meat substitutes

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Harri Luomala
29.09.2023 Society

Crisps or carrots? How consumers can be guided towards healthier food choices at the supermarket

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säästäminen
04.07.2023 Economy

Unexpected expenses hurt your wallet – this is how big your rainy-day fund should be

Sustain-a-bite

October 2024 - March 2028

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