Roosa-Maaria Malila

Väitöskirjatutkija

Markkinoinnin ja viestinnän yksikkö, Markkinointi
etunimi.sukunimi@uwasa.fi
029 449 8510

RESEARCH PROJECTS

  • EXPRO, 1.6.2020-31.12.2022, Business Finland

TEACHING

Bachelor's level:

  • Sustainable development and ethics in business, Spring 2024

RECENT PUBLICATIONS

  • Pennanen, K., Malila, R. M., & Luomala, H. T. (2024). Is it me or others who matter? The interplay between consumer values vis-à-vis status and affiliation motives as shapers of meat alternative interest. Appetite192, 107114.
  • Kymäläinen, T., Seisto, A., & Malila, R. (2021). Generation Z food waste, diet and consumption habits: A Finnish social design study with future consumers. Sustainability13(4), 2124.

 

MORE OF MY PUBLICATIONS

ResearchGate

GoogleScholar