Anne-Maria Holma, Associate Professor

Anne-Maria Holma, Associate Professor


  • Associate Professor
  • Doctor of Science in Economics / Hanken School of Economics (Vaasa, Finland)

Anne-Maria Holma obtained her PhD in Marketing from Hanken School of Economics in Finland. She had a Post-Doctoral position at Chalmers University of Technology, Sweden, in the department of Industrial Marketing. She has extensive practical experience in selling and purchasing business services.

Teaching Interests

Anne-Maria has experience of teaching several subjects in different universities, such as business-to-business relationships and networks, services purchasing, and supply chain management, both in doctoral and in Master's level. She has also experience of MBA-education, and adult training.

“Understanding the importance of relationships with customers and suppliers, in dyadic and in network level, and the different cooperation patterns is essential for successful businesses.”

“The students will learn how to interact in different business situations, and how to develop relationships with different stakeholders.”

Research Expertise

  • Business-to-business relationships and networks, business triads
  • Service supply chains
  • Travel industry