This study module introduces students to the basic level key issues of multimedia and provides them with experience in design and production of multimedia presentations. For communication students the programme gives an opportunity for specialisation to the new media and offers prerequisites for today’s communication professions. For the students of computer science the programme is suitable as a specialisation course in the design and analysis of interactive multimedia systems. Students of other disciplines will also find the programme useful. The main goal is to provide students with information about multimedia applications they can make use of in their own areas of specialisation. The programme is organised in cooperation by the Faculty of Philosophy and the Faculty of Technology and it is offered during the spring semester.
Courses 2011–2012
Compulsory courses
- Introduction to Multimedia and Hypertext (3 ECTS)
- Introduction to Electronic Publishing (4 ECTS)
- Computer-Mediated Communication (3 ECTS)
- Project (5 ECTS)
- Analysis and Design of Human Computer Interaction (5 ECTS)
- Web Analytics (5 ECTS)
Please note that it is also possible to complete other courses in Computer Science.
Course Descriptions 2011-2012
VIES1006 Introduction to Multimedia and Hypertext
Credits: 3 ECTS
Organiser: Communication Studies
Grading: 1-5
Level: Bachelor's level
Period: Spring semester
Course objective: The goal is to offer basic historical and technical information concerning multimedia and hypertext. Approach is mainly theoretical, but also some practical applications are presented.
Course contents: An introduction to the theoretical background of hypertext, multimedia as well as the applications of hypermedia.
Teaching: Lectures 20 hours
Assesment: Exam
Teacher: Olli Raatikainen
Course literature: As instructed by the lecturer
VIES1301 Introduction to Electronic Publishing
Credits: 4 ECTS
Organiser: Department of Communication Studies
Grading: 1-5
Level: Bachelor's level
Period: Spring semester
Course objective: To give the students the ability to create and maintain www-pages on html and css. The student is also able to use the basic features of the digital image processing application used during the course. Also theories concerning presenting information in information networks are discussed.
Course contents: Creating www-pages. Introduction to present and future ways of communication especially on the Internet. An introduction to the digital image and digital image processing.
Teaching: Lectures 30 hours
Assesment: Active participation in the lectures and an accepted presentation.
Teacher: Olli Raatikainen
VIES1302 Computer-Mediated Communication
Credits: 3 ECTS
Organiser: Communication Studies
Grading: 1-5
Level: Bachelor's level
Period: Spring semester
Course objective: On this online course the students will discuss the current and new paradigms concerning computer-mediated communication (CMC). The students will also consider the impact of online experience on their daily lives.
At the conclusion of the course, the student will be able to
1. define computer-mediated communication
2. demonstrate an understanding of software for computer-mediated communication
3. demonstrate an understanding of social media
4. demonstrate an understanding of research on computer-mediated communication
5. demonstrate ability to function as an active co-learner in an online environment
Course contents: This Moodle course provides an overview of computer-mediated communication by 1)defining the concept of computer-mediated communication and the technologies used in computer-mediated communication 2)defining the main characteristics of social media 3)introducing to the research of computer-mediated communication
Teaching: Independent studying
Course literature: Material informed during lectures.
VIES1303 Project
Credits: 5 ECTS
Organiser: Communication Studies
Grading: 1-5
Level: Bachelor's level
Period: Spring semester
Course objective: To apply the learned techniques and software in practice.
Course contents: Each student conducts an individual multimedia project using the skills acquired during the programme. Students are encouraged to select their own subjects according to their study field. Instead od a multimedia presentation the project can consist of an extensive essay about the theoretical foundations of multi- and hypermedia from the point of view of their field of study.
Teaching: Lectures 10 hours and independent studying
Assesment: An accepted project work
Teacher: Olli Raatikainen
Prerequisites: Other courses of Multimedia Authoring Systems.
TITE3070 Analysis and Design of Human Computer Interaction
Organiser: Department of Computer Science
Credits: 5 ECTS
Contents: Introduction to analysis and design of human computer interaction. Practical analysis and design exercises.
Study materials:
- Material informed during lectures
Recommended Reading: - Shneiderman B., and Plaisant C. (2005): Designing the User Interface. Addison-Wesley.
- Preece, J., Y. Rogers & H. Sharp (2002). Interaction Design: Beyond Human-Computer Interaction. Wiley.
Learning objectives: After passing the course the student have adopted the basic concepts and terminology in the field. The student understands the basic functions and functional principles of user interfaces, and has reached the readiness for analyzing and developing human-computer interaction in a user-centered design process towards improved usability.
The student is able to apply and modify the user-centered interface design process for small user interface development projects. The student is able to extend his/her skills and knowledge by studying the subject further on independently.
Teaching Methods: Lectures 24 h, excercises 20 h, supervision of project work.
Assessments: Project work and exercises.
Grading: 1-5 or failed.
Teacher: Jouni Lampinen
Additional Information: Students are required to register for the course beforehand to KILMO (https://kilmo.uwasa.fi/index.php?page=heryhma).
TITE3290 Web Analytics
Credits: 5 ECTS
Organiser: Department of Computer Science
Grading: 1-5
Period: Spring semester
Course objective: The objective of the course is to familiarize students with Web-analytics; its concepts, methods, and tools.
Course contents: In this course we cover subjects of how an organization can collect data from different sources, analyze it, create KPIs based on the data and how to contribute the operative functions in their work. REAN model is used as a framework for the whole process.
Learning outcomes: After completing this study module the student is capable to recognize and define the fundamental terms of web analytics and can explain what web analytics generally means. The student knows and can explain the fundamental method for measuring online success and can recognize two general web analytics models. The student knows Google Analytics service and can install it, and measure, and analyze its data. The student knows how to build Key Performance Indicators (KPI) for the business actors and can, in simple cases, convert the results into actions points for the business actors.
Teaching: No lectures or exercises in English
Assessment: Exam and accepted assignment
Teacher: Jari Töyli
Previous study requirements: -
Course literature:
- Kaushik, A. (2007). Web Analytics: an hour a day.
- Kaushik, A. (2010). Web Analytics 2.0.
- Jackson, S. (2009): Cult of Analytics: driving online marketing strategies using web analytics.
- Other material provided by the lecturer.
Additional Information: Students are required to register for the course beforehand to KILMO (https://kilmo.uwasa.fi).
